711 Fifth Ave.

Former Coca-Cola Building

Located at the heart of New York City’s world-renowned Fifth Avenue, 711 Fifth Avenue is an iconic 18-story boutique office building positioned at the southeast corner of 55th Street and Fifth Avenue, just steps from Central Park and Billionaire’s Row. The property sits within Manhattan’s most prestigious office submarket and along the second-most expensive retail corridor in the world.

Constructed in 1927 by developer Floyd De L. Brown, the building has a long history of housing prominent institutional tenants. Over the decades, ownership has included notable entities such as NBC and Columbia Pictures. In 1982, The Coca-Cola Company acquired the property, cementing its legacy as the Coca-Cola Building, a name it carried for several decades while serving as a key corporate location.

In 2019, Coca-Cola sold the 354,000-square-foot landmark to SHVO, Deutsche Finance America, and BLG Capital. Following the acquisition, the building underwent a comprehensive repositioning and renovation led by renowned architect Peter Marino. Today, 711 Fifth Avenue offers refined, high-end office spaces alongside celebrated lifestyle destinations, including Ralph Lauren’s Polo Bar and the private CORE: Club.

The building continues to attract notable tenants seeking a premier Fifth Avenue address that blends historic prestige with modern luxury.

Key Facts:

  1. Neighborhood: Plaza District / Midtown Manhattan
  2. Year Built: 1927
  3. Developer: Floyd De L. Brown
  4. Stories: 18
  5. Total Building Area: Approx. 354,000 SF
  6. Building Class: Class A

(All pictures by Richard Plehn. Some of the information has been taken from Wikipedia)

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